Course Description
Analyze a company’s competitors by evaluating their products, pricing strategies, marketing approaches, and growth projections. Monitor their social media activity and apply analytical frameworks like SWOT to identify key strengths, weaknesses, opportunities, and threats.
What You’ll Learn?
- Learn how to assess competitors’ products, pricing strategies, and marketing approaches
- Develop skills to analyze competitor growth projections and market positioning
- Gain expertise in monitoring social media activity for competitive insights
- Apply SWOT analysis to identify key strengths, weaknesses, opportunities, and threats in the competitive landscape